Explainer Music Videos Get your music video

Styles

Pick a look for your music video.

Every film is made fresh for your business, in one of these looks. Not sure which one? Tell us about your business and we’ll pick the one that fits.

The 90s Trailer

Your business as a 90s movie trailer: moments from your town, dated like memories, and your song's lines landing word by word on black.

How it moves

Each picture drifts in slowly like a film camera, a date slips in at the corner, your words land one by one on black between the scenes, and it all swells to your name as the title.

Good for

  • Any business with a story the town remembers: the plumber, the corner store, the clinic
  • A song that should feel like a memory: then and now
  • Short ads for the feed

It feels nostalgic, cinematic and warm.

A boy in pyjamas sings along to a TV jingle in a 1993 living room, the date stamped in the corner
From one of our films
A family sings along in the car on a two-lane highway in 1996
From one of our films
A black card: People forget what you say. They remember what you sing.
From one of our films

Show Poster

Old-time show posters in bold wood type. Every line of the song is a new poster, and the words slam in on the beat.

How it moves

Every line slams onto a new poster on the beat, with rays turning behind it and the mascot reacting.

Good for

  • A business with a logo, a mascot or a truck people know
  • Anniversaries and big, proud claims made with a wink
  • Country, swing and rockabilly songs

It feels proud, loud and funny.

A cream poster: NOW I MAKE THE RIGHT CALL in red wood type
From one of our films
A worried round mascot in a cowboy hat beside A FEELING PAID IN TEARS
From one of our films
A gold 75 YEARS seal beside SEVENTY-FIVE YEARS, HANG THE BANNER HIGH!
From a film for a family plumber

Pixel Game

Your business as a 16-bit video game: levels, a score, a crew of players and a villain to beat.

How it moves

A game plays along to the song: the crew walks the level, scores tick up and the level clears.

Good for

  • A problem to defeat (radon, pests, a leak)
  • Younger audiences and gamers
  • Chiptune and pop-punk songs

It feels playful and nostalgic.

A farmhouse as a game level, the crew drilling a hole
From our film for a made-up radon business
STAGE CLEAR! over a finished house
From our film for a made-up radon business
The crew's van at sunset with the number on its side
From our film for a made-up radon business

Starlight

Fine lines of light draw themselves across a night sky. People are points of light, and every picture grows into the next.

How it moves

Lines of light draw themselves and grow from one shape into the next, while the stars drift behind.

Good for

  • History, milestones and anniversaries
  • A big idea or a mission: energy, science, education, a cause
  • Anthems, choirs and slow-building songs

It feels awe-struck and moving.

Lights spreading like fire across the curve of the earth
From one of our films
Rings of light round a rising beam, over the words As far as we can work as one
From one of our films
A blazing sun over the words That far we reach the sun
From one of our films

Paper Theatre

A toy theatre of cut paper: puppets on a little stage, painted scenery that slides in, footlights and a curtain.

How it moves

Scenery slides in from the wings, puppets bob on the stage and letters drop on strings and swing.

Good for

  • Family-run and local businesses with a story to tell
  • A whole town in the cast: customers, neighbours, the street
  • Folk, swing and storybook songs

It feels warm, homespun and funny.

A paper barber cutting a customer's hair in Lupe's Barber Shop
From our own film, with a made-up barber shop
A paper puppet in a spotlight between the words ALL ABOUT and YOU
From our own film
Paper letters SING! on a stage, rays behind them
From our own film

Painted County

Your county painted from golden hour into night: rolling farms, a schoolhouse, linemen on the poles, every window lit.

How it moves

The camera drifts across the county as windows light up, snow falls and the seasons turn.

Good for

  • Electric and farm co-ops, utilities, rural businesses
  • Milestones that span generations: 50, 75, 90 years
  • Annual meetings and homecomings

It feels proud, nostalgic and moving.

A one-room schoolhouse at night, lanterns along the path
From our film for a made-up electric co-op
WE TURNED THE LIGHTS ON OURSELVES lit up on a barn
From our film for a made-up electric co-op
A county at night, its farms strung with lights
From our film for a made-up electric co-op

Model Town

Your town as a tabletop model seen from above: Main Street, the trucks, the traffic, porch lights coming on.

How it moves

Trucks drive the streets and porch lights come on as the camera glides over the little town.

Good for

  • A town, a route or a fleet of trucks
  • Anniversaries: the town through the years
  • Trades that drive everywhere: plumbers, movers, delivery

It feels charming, tidy and a little magic.

A model Main Street seen from above, under a banner reading SEVENTY-FIVE YEARS, HANG THE BANNER HIGH!
From a film for a family plumber
A frosted model town seen from above, a card reading JACK FROST IS ON HIS WAY
From a film for a family plumber
A model town at night seen from above, its windows and car lights glowing
From a film for a family plumber

Homes in Light

Houses drawn in glowing lines and opened up to show the job inside, from a 2 a.m. call to sunrise.

How it moves

Houses open up and light up through the night, until the sun rises on your number.

Good for

  • Home services people call at night: plumbing, heating, electric
  • Short jingles with a phone number
  • Calm, reassuring stories

It feels calm and reassuring.

Two houses drawn in light at night, one opened up, LARKIN AND DAUGHTER, KNOCKING
From a test film for a made-up plumber
Plumbers in a lit room opened up from a house at night
From a test film for a made-up plumber
Two houses at sunrise under LARKIN AND DAUGHTER! 555-0123
From a test film for a made-up plumber

The Fridge Door

The whole song told on one family's fridge: alphabet magnets, snapshots, and a magnet with your number on it.

How it moves

Magnets slide and snap into words on the beat, snapshots tell the story and the water keeps rising.

Good for

  • A jingle or a story for a home-service business
  • Your name and number, sung and seen
  • Funny, everyday moments

It feels familiar, funny and catchy.

Alphabet magnets spelling LAKE under a plumber's house-shaped magnet
From our jingle for a made-up plumber
A snapshot of the plumbers fixing a leak, word magnets below
From our jingle for a made-up plumber
Green letters spelling MORE beside a mop and the plumber's magnet
From our jingle for a made-up plumber

Engraved Timeline

Your history as an engraved timeline: line drawings that build themselves on parchment, the years ticking past, the big words landing in red and gold.

How it moves

History builds itself: words slam in one by one, numbers count up, drawings construct themselves and the years tick past.

Good for

  • Anniversaries and milestones: your business, co-op or town through the years
  • Firsts, records and big numbers
  • Anthems and story songs

It feels grand, clear and stirring.

An engraved farmhouse with its kitchen window lit, power poles across the hills, and the words DECEMBER, NINETEEN THIRTY-NINE, THE FIRST HUNDRED AND TWELVE FARMS. beside a counter at 112
A test frame for a made-up electric co-op